Greg Stimmel Brings WWE Playbook To NASCAR Sponsorship Strategy

Greg Stimmel Brings WWE Playbook To NASCAR Sponsorship Strategy

From pyrotechnics to pit stops, NASCAR Senior VP, Chief Commercial Officer Craig Stimmel is bringing WWE-style drama and fan engagement to NASCAR’s brand partnerships.

Source: https://www.forbes.com/sites/gregengle/2025/12/14/greg-stimmel-brings-wwe-playbook-to-nascar-sponsorship-strategy/



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